SEO Advice & Consultancy

Let’s demystify SEO once and for all!

SEO is not a magic trick. It’s about adding value to your industry and putting your customer at the centre of what you do.

Search Engine Optimisation (SEO for short) is a term that’s often thrown around as if there’s some magic trick or special formula.

This is simply not true.

SEO is about answering questions, providing something of value that’s relevant to your industry and understanding your audience.

Yet, when you start looking for information on SEO, you’ll find lots of jargon about keywords and backlinks.

Whilst these do remain important elements of your overall search engine strategy, there’s very little advice on search intent, building overall authority and technical best practices.

I focus on search engines because they give long-term results when compared to other forms of digital marketing, such as paid advertising or social media.

Most digital marketing feels like running on a treadmill, struggling to keep moving forward. SEO is different. It is a long-term strategy for online success.

So, if you have a blog, business or website and you want to improve its search engine performance, I can help!

I provide SEO consultation services including…

Website SEO Audits
A detailed report with recommendations on how to improve your search engine performance.
Technical SEO Improvements
Page speed optimisation, website/URL structure, schema markup, other relevant meta data, responsiveness, page caching configuration, fixing broken links and old redirects.
SEO Training & Coaching
Workshops, training and 1-2-1 support for bloggers, businesses and charities who want to improve their SEO knowledge or even earn extra income online.
Keyword & Competitor Analysis
Learn which keywords you’ll successfully be able to rank well for and which are too competitive – make better use of your time by only creating content that won’t get lost!
Data Analysis
Making sense of the data provided by Google Analytics and Google Search Console into easily actionable goals.

Frequently Asked Questions

I’ve built a network of websites that earn decent income by targeting under-served keywords.

These websites earn advertising revenue and affiliate sales commission, which enabled me to start my own business.

SEO was and still is the only strategy I use for promoting these websites and my strategy has proven to be successful.

So, it’s natural that I get asked a lot of questions about SEO from hobbyists and other professionals on a daily basis.

Here’s a selection of the most common queries I hear!

Sarah Tamsin Black & White

About Me

I am a digital consultant, content creator, website designer & SEO nerd with extensive experience working alongside charities, freelancers, small businesses and Local Government.

I’ve spent over 15 years working on digital projects. During this time, I’ve also built my own network of successful income-generating websites and blogs from scratch using Search Engine Optimisation (SEO), ecommerce and affiliate marketing.

I’m here to share my expertise with you! Get in touch today to find out how I can help your small business thrive online and make the most of what digital tools and processes have to offer.

LET’S TALK SEO

Online consultation fees: £75 per hour

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