Visme Review – A Canva & PiktoChart Alternative?

by | Oct 10, 2019 | Digital, Reviews

Home » Blog » Visme Review – A Canva & PiktoChart Alternative?

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For the past few weeks, I’ve been using Visme. I was provided with a complimentary premium account with Visme (a free version is also available) to use its full range of features and give an open and honest review on the Visme user experience and how it compares to other tools on the market. This article contains a detailed review of Visme, to help you decide whether it’s right for you and your business.

As a digital content creator, I spend a lot of time finding/editing images and graphics to use on my blogs and social media. I create content for my own network of blogs and for clients which often includes web graphics, infographics, video thumbnails and presentations. I also run training and workshops, so I also frequently need to prepare slides, handouts and learning resources. Visme promises to make this process much faster and easier.

But, there are so many other tools already available. Bloggers and businesses all over the world are already using Canva, PiktoChart, Adobe Spark and even PowerPoint to create graphics for their websites and social media profiles.

If you’ve worked with me, you’ll know that I’m a very big fan and advocate of Canva. In fact, I use it nearly every day. I managed to get away using Canva’s free plan for years before I finally caved in and upgraded to their Pro plan, which I’ll admit, I can’t live without.

So, when I was approached by Visme about their new tool, I was intrigued about what makes Visme different to the other tools out there. I did some further research into Visme and its features to find out exactly how it differs from other tools like Canva, PiktoChart and PowerPoint.

A taste of what you get with Visme

You will learn
  1. What Visme is and what it’s used for
  2. How to get started creating infographics, presentations and web graphics
  3. What’s different about Visme when compared to other tools
  4. A summary of its main features
  5. The pros and cons of using Visme

What is Visme?

Visme is an extremely versatile, powerful tool for creating visual content. You can use it to create:

  • Social media graphics
  • Presentation slides
  • Infographics
  • Graphs, charts and data
  • Animated graphics
  • Plus loads more

It comes with thousands of pre-made templates and elements, which can be completely customised. There’s also thousands of free images, graphics, icons and fonts for you to use.

Visme Categories Gif

A sample of the templates and categories available within Visme

It has been in development for over 5 years and the latest version release is based on reviews of 1.2 million users around the world. Thousands of research and development hours have gone into creating this free online tool. Yes – Visme is completely free for all users. There are paid plans available for businesses who need the extra storage and limitless design features.

It’s designed for both personal and professional use. So, you could use it to create greeting cards, party invitations and even memes. Or, use it to create beautifully captivating content to promote your business.

How it Works… In a Nutshell

This video explains and demonstrates what Visme does in a better way than words can:

On first impressions and after using Visme for a good few hours, it is incredibly simple, easy and intuitive to use. It’s a simple as drag, drop, click, adjust, style and go! 

It has some more advanced editing and customisation features, such as layers, transparency, animations and granular styling of elements. If this feels a bit overwhelming, Visme have produced dozens of helpful tutorials and videos to help you get started.

Visme Vs. Canva – What’s the difference?

On the surface, both tools are very similar and you can achieve similar results using each. They’re both drag & drop web-based graphics editors that let you create a wide variety of graphics suitable for online and offline use.

Both tools contain:

  • Free and paid membership options
  • Quick and easy graphic creation
  • A library of free stock images
  • Charts and graphs
  • Graphics, icons and illustrations (cutouts with transparent backgrounds)
  • Pre-made customisable templates of various different sizes
  • Photo collages
  • A wide library of different fonts
  • The ability to upload your own images and graphics
  • The ability to download your designs in different file formats
  • Animated graphics

What Visme does that Canva doesn’t

  • Add video and audio to your designs
  • All images are included with premium plans – no extra $1 charges for certain graphics
  • Embed third-party content (YouTube, Social Media posts, maps, quizzes, gifs)
  • Password protected designs and projects
  • Record voice-over and add background music to presentations
  • Apply a colour scheme to an entire project with one click

Using Visme

Let's explore Visme's User Experience

All of the images in this post are created using Visme

If you’ve used Canva or any other design software, then Visme will look instantly familiar. Yet, it’s intuitive enough to begin using without any experience. When you first create a new design of any size, this is what you’ll see:

Empty Visme Presentation

Visme has thousands of elements including graphics, icons, photos, fonts and cutouts that you can add to your designs

Here is a closer look at the menu area, for you get a better idea of what’s available:

Visme Menu

Some of the different elements available within Visme, all of which are customisable

 

Graphic Icon Categories

A complete list of all the graphic/icon categories available

Visme also has a right-click menu when right-clicking on elements within the design. The standard keyboard shortcuts also work, and yes, you can copy & paste across tabs and different designs too.

Right-Click menu

Visme’s right-click menu

Using Animations for Dynamic, Engaging Visual Content

It’s very easy to animate any element of a design by clicking on it and using the animate button, the options are self-explanatory.

Animation options

Animation options in Visme

Here’s a few animations I created using Visme.

Note: These animated graphics cannot be downloaded as gifs. You can download as html5 to preserve animations, otherwise they’re embedded and served from Visme’s servers. This does mean that if you need to edit your design, you only need to do so once and it will update everywhere that you’ve embedded it. You could always download the HTML5 directory of files and upload it your website to embed.

However, I had hoped for the option to export animated files as gifs to use on social media, which is a shame! Perhaps Visme will bring this feature in soon…

Here’s a pretty basic animated design I created with Visme. When viewing the design live, the timings are a bit different on the animation exit paths, it looks absolutely fine in the preview so I can’t figure this out!

…and here are some animated dog vectors… just because.

Only the entrance and exit path can be animated. It’s worth noting that the elements themselves cannot be animated to move within the design, only the way they enter and exit the design can be animated. Again, I hope Visme will add this feature soon!

Creating Infographics with Visme

When it comes to creating infographics, what make Visme unique is the ability to ‘build’ your infographic using ‘blocks’. That means that you don’t have to pre-determine the size of your infographic, having to resize it if you need to make it longer. You can just keep adding blocks to the bottom and make it as long as you need, so it’s great for creating those ‘skyscraper’ style infographics that take up enter pages on your website.

Visme has a literal ‘building block’ style library of infographic elements, so you can build data-rich infographics row by row. This is a handy feature, the blocks just seem to naturally fit together and you can apply a colour scheme with one click (without having to re-colour all the individual elements)

Infographic Blocks in Visme

Just a few of the different ‘blocks’ available for infographics

Suggested contents

More customisable elements available in Visme

All of these elements can be dragged and dropped into place, then re-coloured and re-sized using the easy to use controls.

Creating Presentations with Visme

This is where Visme really shines over Canva.

In the past, I’ve created entire presentations and large slide decks using Canva, and they look great. However, I make the slides in Canva, but I have to switch over to PowerPoint to add in YouTube videos, gifs and other interactive, dynamic content. This extra step does take extra time, especially when preparing for training courses, workshops and public talks.

Finishing a 56-slide design in Canva feels like an achievement, but the added time spent going in to PowerPoint and adding in all the YouTube clips is a pain.

With Visme, you can add all of this content directly in your browser without having to export the entire design first. This is a real time-saver and definitely a deal-breaker for creating presentations. You can also export your designs directly to .pptx format, if you use PowerPoint at work then it’s really simple to import your designs straight from Visme.

Which brings me to…

Sharing & Exporting your designs

I’ve already mentioned that animated designs need to be embedded or downloaded as HTML5 (comprising of a zip file with all the JavaScript files and images). However, static designs can be downloaded in the standard formats:

Download options

All the different download options within Visme – as you can see, you have the option to download High Resolution images and PDF with bleed marks, as well as PowerPoint format and HTML5.

Advanced sharing options

These advanced sharing options give you extra control over your design, The ‘requires registration’ option is for capturing email addresses (lead generation) in order to make the content available, which is a useful feature if you use freebies or lead magnets to attract customers.


Summary

Visme is an incredibly useful tool to have in your content creation toolbox and I’m quite likely to continue using it. However, I will be keeping my Canva Pro subscription too, despite the interfaces and features being quite similar.

I’ll certainly be using Visme for presentations and infographics from now on, but I’ll continue using Canva for web graphics due to the fact that I can download animated GIFs and MP4s. I’m still hoping that Visme will add those options in the future.

What makes Visme stand out from the other tools available?

The main features of Visme that stand out are:

  • Easy, intuitive interface that’s suitable for beginner and more advanced creators
  • Animating the entrance and exit of elements in your web browser
  • Adding background music & voiceover
  • Password protected designs
  • Lead-generation (capturing email addresses with lead magnets)
  • Everything is included in the monthly free for the paid plans – no extra charges for stock images like Canva

How much does it cost?

The good news is, Visme is free! However, the free membership does have limitations, as expected.

Here is what you get with each plan, there are different pricing structures for businesses and schools. Click here to compare all of the different Visme plans.

Visme Pricing Plans

I am trialling the Complete plan, which has no design restrictions. I’d imagine that working with only 3 projects is very limiting with the free plan, but it’s worth signing up for free to trial its features and see what you think before paying for extra features.

The paid plans are slightly pricier than Canva, so if you’re getting started you’re probably going to be choosing either or. In which case, you need to make your mind up about what type of content you’ll be creating.

For presentations and infographics, Visme is definitely the winner. But for day-to-day web graphics, I will personally stick to Canva because it’s what I’m used to. But, Visme is just as capable of creating high quality web graphics, both tools will have all the features you need so there’s no clear winner when it comes to web graphics for Social Media, etc.

It really does come down to the nature of your content and personal preference ? Some bloggers and content creators just can’t get on with Canva, so perhaps Visme could be the tool for you? Give it a try!

Sign up to Visme for free


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Use the image below to save this review to Pinterest, the Pin is created using Visme, of course!

Visme: A suitable alternative to Canva, Piktochart & Adobe Spark? A full Review of Visme.co, a new tool for creating visual content

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Sarah Tamsin is a freelance digital consultant and content creator. I use this blog to write digital marketing tips for bloggers and small business owners, as well as occassional travel and music festival content.

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